Alison Fern Jewellery

About the Brand

Our promise to you

Alison Fern Jewellery is a brand synonymous with thoughtful designs crafted carefully by hand.  We aim to stay true to our original idea of creating a mix of both classic and playful pieces, with a fresh, modern twist. 

We pledge to simultaneously act responsibly in order to not only bring joy to your everyday but make a positive impact while doing so.

Our beginnings

Formally educated with a degree in Art History, Alison went on to work for TATE (gallery) for ten years before starting her jewellery brand. London based, and in response to her growing urban experience, collections marry ideas of femininity and strength. Forms often take shape from Alison’s love of art and the signature style is fresh and modern, mixing metals, textures and unexpected materials. More recent collections have drawn on Alison’s coastal upbringing, working closely with natural materials such as pearls, glass and precious stones.

Brand ethics

The brand has a commitment to both quality and sustainability.  Each design is produced in small batches and often made to order to minimise waste. Over 80% of the metals and stones are sourced from a trusted UK supplier with a transparent  supply chain. 

Pieces are also often created using repurposed materials from previous designs.  If a piece is discontinued before it sells out the jewellery is deconstructed and often a starting point for a new idea. 


We are partnered with a charity called Recycle For Good Causes. 

With each order you will receive a free-post label you can attach to an envelope filled with your old jewellery. Funds generated are then donated to the charity of your choice.    

The Future

You can continue to expect limited edition and one of a kind designs; affordable jewellery with a touch of luxe for women with spirit.

Always well made and well priced, aiming to be within the new wave of attainable luxury brands for the everyday.

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